Christmas is here - in 31 degree heat - 09/07/2010
The fans are whirring, the sun is beating in through the window and ice creams are being enjoyed by the team.... yes its Christmas at zero2one PR!
With the monthly magazines having their Christmas Gift Guide planning meetings this week, the call-arounds to journalists will begin in earnest on Monday to find out what the key themes are... and then the pitching begins! We collate all of the best products in the particular themes from our clients and send them over to each journalist. It is undoubtedly our busiest time of the year!
Will it be low-price products again this year to fit in with the 2009 credit-crunch theme, or perhaps crafts-inspired products for the big Make-do-and-Mend trend of 2010? We will let you know shortly....
For any companies wanting to appear in the Christmas Gift Guides this year, please do drop us a line at info@zero2one.comTags: Christmas PR |
Christmas Gifts |
Christmas Gift PR |
Christmas Gift Guides |
New Year, New Press Coverage - 04/01/2010
After a nice Christmas break, having eaten lots of mince pies and sipping one or two glasses of bubbles, we have come back to lots of wonderful Press Coverage secured for our clients, particularly in the Christmas Gift Guides - from Easy Living to Elle Deco, the Sunday Express to She and Good Housekeeping to Good Homes. We are now focusing on a range of Press Release topics including Valentines Gifts, Easter DIY projects, Mother's Day and, believe it or not, we are also preparing for the Summer Garden releases... it wont be long until we are working on Christmas Gift Guides again!Tags: Christmas PR |
Gift PR |
Consumer PR |
Press Releases |
Ding Dong the Bells are gonna Chime - 16/09/2009
With the Director - Nicola Snell's- wedding coming up soon, and another member of the team recently having her nuptuals in August, it has been weddings galore at the offices of zero2one PR.
In keeping with the bridal theme, we have taken on a number of fantastic wedding-related clients and are carrying out a range of PR campaigns and activities to secure coverage in the bridal press:
From promoting Hiden Floral Designs to the Fashion Stylists so that they provide flowers for their bridal shoots (they are also designing the flowers for Nicola's wedding!)
To pitching in a beautiful ' fingerprint' wedding band for jewellery designer Dominic Walmsley to the major national and regional bridal magazines.
...and we recently completed a very successful 6 month campaign for Go Wedding Favours.
And if you keep your eyes peeled, you might even see Nicola's wedding appearing in a national bridal magazine soon!Tags: christmas PR |
Gift PR |
Pr Presents |
Consumer PR |
consumer pr agency |
bridal PR agency |
wedding pr |
Christmas PR - 03/07/2009
Despite the wonderful heatwave, we are now thinking snowy thoughts in the office as we are gearing up for the Christmas Gift Guide PR Push.
This means the team is busy picking out the key trends for gifts this year. One of which is, very appropriate given the current climate and daily headlines: "Low-Cost Gifts" especially those with a price point under £10, or "Luxury for Less" ie those items which can be compared to another much more expensive, but similar products.
Other Trends for Product PR this Christmas are USB Gifts & Leather Gifts, along with the usual subjects: Eco Gifts, Gifts for specific relatives, Gardening Gifts, Cookery Gifts, etc.
On that note,we had better get on with Christmas PR - Ho Ho HoTags: christmas PR |
Gift PR |
Pr Presents |
Consumer PR |
