Our Blog


RHS Chelsea 2016 finalist – Solus Decor

Just like proud parents reveling in little Jimmy’s annual report, zero2one was positively beaming to learn of our client, Solus Decor’s Firecube 16” announced as a finalist in RHS Chelsea’s New Product of the Year category.   Allowing you to enjoy your garden whatever the weather, the Firecube 16″ is a contemporary concrete fire pit […]


How to Spot a Good Blog using Domain Authority

As the blogosphere continually grows at an unprecedented rate, one of the main questions we are asked by our clients is how can you tell if a blog is worth pitching to?   More and more, brands are looking to form bonds with bloggers who will help them reach their target audience in a fast […]


Introducing Solus Decor UK

Can you believe it’s February already? In the world of interiors PR, that means that ‘gardens’ and ‘outdoor entertaining’ are the subjects du jour. We’re delighted to have been chosen as the agency to help launch Canadian fire pit and water feature specialists, Solus Decor, into the UK market.     By way of introduction, […]


5 PR Tips for the New Year

With the end of 2015 nearly in sight, here at zero2one HQ we are looking ahead and we thought we would share some of our favourite PR tools and tips for 2016 with you.     1.


Rustic Yet Refined

Autumn is upon us and as the nights start to drawn in, we begin to retreat indoors to the warmth of our homes. The girly pastel shades and bright colours that dominated the summer style books will be cast off in favour of more subdued tones and earthier textures.

retro revival

Retro revival: travel back to the 70s with the interior trend of the year

One of the seminal trends of 2015 (and definitely one that’s seeped over from the runway) is that for 70s style interiors. We’re seeing more and more journalists requesting images of products with a retro bohemian flavour; which is great because our clients have plenty of 70s inspired fabrics and furniture! This trend seems set […]


SEO PR: A New Era

On the first day of my university degree, I was told by my lecturer that as a PR pro, one of the hardest tasks you will face is measuring the effectiveness of your PR activity and showing the client how you have made them a return on their investment.


Photo Of The Week: It’s Spring – Life Goes Alfresco

 Photo source It’s just gone April, the clocks have gone back and it’s been a whole one week with brighter evenings; no wonder the top search terms by journalists are for gardens, picnics and floral patterned products.  This excites us as we gear up for a hopefully warm, bright summer and can’t wait to see […]

English Abode - Barneby Gates English Robin Wallpaper

Nurture Nature

With summer just round the corner, it’s a great time to give your home a new lease of life and breathe a breath of fresh air into it.

New England Style

2015 Trend: In Praise of New England Style

New England style originated in the small fishing islands of Cape Cod and Martha’s Vineyard off the coast of Massachusetts. It features crisp mixture of British and Dutch influences, brought over by the early pilgrims to the North West coast.

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